1,2,3 About Me
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1 Leadership Style
​My personal motto: “my job is not to do your job, my job is to move obstacles to help you succeed in your job”. I empower my team, avoid micromanagement, and balance responsibilities with individual strengths to ensure collective success.
Rather than trying to make individuals fit into a predefined role, I recognize that each person brings unique value to the team and the company. I believe in balancing seasoned product managers with internal talent who know the product and aspires to be a product manager.
2 Key Product Management Philosophies
I am not a copycat product manager.
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Just because a competitor is doing something doesn't mean it is needed in the product. How would innovation happen if we all just implemented the same features? The most important way to determine what the product truly "needs" is to ask the customers. When I talk about customers, I don't just mean external customers; I also mean internal customers (the stakeholders). It is crucial to ask customers what they are trying to accomplish and what goals they are aiming to achieve, not just what features they think should be added.
Roadmaps can change.
Technology is always evolving, and it's essential to pivot to react to current trends. This flexibility is crucial when talking to new customers because I believe in a customer-driven product roadmap. If the roadmap were set in stone, potential customers wouldn't have the opportunity to influence it or address their future needs. The roadmap must adapt and be based on customer needs.
3 Random Facts
I throw theme parties and make centerpieces for family and friends.
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I have a Gumby Collection. Too many things to count but I have lots of watches, t-shirts, mugs, stationary, and even have bubble bath!
I can still do a handstand and front walkover.
Experience
M2 Consulting
Owner|September 2023 - Present
Provide strategic consulting services to multiple clients across various industries. Work on diverse projects, including market analysis, product development, and business optimization, delivering solutions that enhance operational efficiency and drive revenue growth.
Chief Product Officer | October 2021 - September 2023
Vice President of Product | March 2013 - October 2021
Founding and Executive Team Member led product strategy and vision of PE-funded B2B2C SaaS wellness solution, specializing in web and native iOS and Android platforms. Led cross-functional teams in Product Management, Product Marketing, UI/UX, Quality Assurance, Documentation, Training, and oversaw medical content creation and review management.
Senior Director of Product Integration & Product Management | May 2010 - March 2013
Director of Product Integration | December 2006 - May 2010
Product Management Department Head | November 2004 - December 2006
Senior Product Manager | October 2002 - November 2004
Led global product management teams for Shared Hosting at a leading hosting provider, that included products catering to direct customers, SMBs, telecom firms, and enterprises. Elevated to oversee the company roadmap for Shared Hosting and entire internal applications portfolio.
Director of Strategic Development | June 2002 - October 2002
Product and Marketing Manager, Display Products | February 2001 - June 2002
Led financial software product line for an internet-based provider of real-time financial market data, launching six new products. Developed product training curriculum for 30+ sales representatives per release, collaborated on designing a role for managing third-party alliances, and achieved Chairman’s Club status for superior performance. Sunstone Product Analyst | April 1999 - February 2001 Forecasted, analyzed, and reported performance for jewelry product lines at major accounts, including JCPenney, Macy’s, and Target. Developed strategies for product line additions, deletions, and promotions. Recycled Paper Greetings Test Marketing Coordinator | April 1998 - April 1999 Assistant Product Coordinator | August 1996 - April 1998 Led greeting card test marketing and implemented strategies to reduce out-of-stock conditions and improved retailer response rates by 35%. Implemented tracking system for faster market entry of new cards, and standardized competitive analysis to enhance pricing strategies.